payment automation

Payment Link Reminders

Do you know, Out of the total B2B sales made in India, 40% happen on credit. This is the flow of business in India for a long time. The real pain is follow-ups after payments are immense. Almost every business has to deal with this ordeal every day. There are two faces of a product, one is you crack a deal with the customer and the other is collection of the payment from him/her. It is very often that the customer hangs up the call leaving incomplete payment request. Payment links can solve this problem. Instant links to collect quick payments. Within a year use of payment links have increased with more than 1 crore links being created. 

The problem is not completely solved with the introduction of payment links as the customers do not respond to the messages or emails through which the payment links are shared. Payment links do ease the collection of payment but it is still a task to convince the customer to click on the link to make payment. 

Also Read: Payment Links Made Simple.

To overcome the problem, reminders on payment links are introduced. Payment Links are now available with automated reminders which helps in increasing the number of paid invoices and links, reduce the cost involved after the manual effort behind collecting payment & reduce the number of days taken by the customer to make payment.

payment reminder

The reminders can be sent depending on the date of sending the payment link. If you have set an expiry for the payment link then the reminder can be set before expiry so that a payment reminder with the payment link will be sent to the customer before the link expires.

The payment reminder will be sent based on analysis of your payment history, let say, in the past, you have made a frequent payment during the day, a payment reminder will be sent in the day time. The reminder will be sent on both SMS/Email. 

Payment reminders prove to be more effective as it has increased the conversion rate, it also helps in identifying whether the customer has received the payment link which they haven’t paid yet. For example, the customer has shown interest in purchasing the product reaches to the payment page but doesn’t make the payment and exit.

Many merchants are switching to online payment for the ease and automation of payment collection. Get a payment gateway for your business at the lowest market rate with Digital Payment Guru. We provide payment gateway integration service of best payment gateways like PayU, PayPal, Instamojo, Atom and Paytm.

Also Read: How does a Payment Gateway Charge?

Benefits of Digital Payment Guru:

  • Payment Gateway Integration: Provide payment gateway integration into your existing system thus avoiding your hassle of integrating the payment gateway on your own or hiring a developer.
  • Best rates: The transaction rates of payment gateway range from 2.5-4% per transaction but we provide payment gateway at best transaction rates compared to market rates.
  • Website audit: You have an existing website and want the payment gateway integrated into it, we provide a full website audit with payment gateway integration service.
  • Consultation: If you are confused with which payment gateway to choose from, we provide consultation by analyzing your business needs and suggest the best payment gateway for your business with the payment gateway integration service.

Still, wondering which payment gateway to choose for your event?

Contact Us to receive full consultation in choosing the right payment gateway.




Select Payment Gateway:


 

online payment

Payment Gateway for Travel Business.

If you own a travel business, you should give your customers good shopping experience, no matter what business model you are following. With Digital Payment Guru as your online payment solution provider, you will be able to provide your travelers with an uninterrupted shopping experience and carry your company to an unbeatable level.

People have found out different ways to relieve stress and traveling is one of them. This sector is growing at an unbelievable rate. A report from the World Travel and Tourism Council states that India ranked 3rd among 185 countries in tours and travel total GDP contribution in 2018.

People prefer online payment while booking a hotel or a tour package. The study says that 95% of the website traffic drops off without completing a transaction.

Are you using the right online payment solution provider for flawless overall experience?

Also Read: Everything you need to know about Payment Gateway.

Why Digital Payment Guru is the best payment gateway solution provider for Travel Business?

  1. Wide Range of Payment Gateways to Choose from: We provide payment gateway integration service of a wide range of Payment gateways, 100+ payment options, PCI-DSS compliant payment gateways, seamless checkout, Online Store and uninterrupted payments. To know more click here.
  2. Payment Button for your Website: Payment ButtonAdd a payment button to your website by clicking on which your customers can make a quick payment. Adding a payment button is not a big task, a two-line code needs to be added to your website. The button can be customized according to your website theme to compliment the overall look and feel of your website.
  3. Request Payment with Payment Links: payment linksCreate a payment link in the payment gateway dashboard. This payment link can be shared on whatsapp, emails, text messages, and any social media platform and get paid instantly.
  4. Accept International Payment: international paymentTake your business from Local to Global with Digital Payment Guru’s international payment support, accept payments in more than 100+ currencies. 
  5. 100+ Payment Options: Multiple payment optionsProvide your customers more than 100 payment options so that they can make payment with the desired payment mode. This can help you in customer retention.
  6. Same Page Checkout: If the customer is redirected to another page other than the website, chances are the customer will cancel the transaction on the second thought that its a scam. We provide the same page checkouts to provide ease of payment for your customers and increase the chances of conversion.
  7. Responsive Checkout: The checkout page will be responsive for your customer’s convenience so that they can make the payment from mobile, tablet or desktop.
  8. Secure Transactions: Our payment gateways are PCI-DSS compliant which is a security layer that encrypts the card holder’s credentials to avoid cyber fraud. Also Read: Is your data secure with Payment Gateway?
  9. Analyze your Business Performance: business performanceYou can track and manage all your transactions, send payment reminders, and more from a single dashboard. You can also monitor your business performance on the basis of cash flow.

Digital Payment Guru believes that uninterrupted payments are important but secure transaction is more important for providing a better payment experience. We provide a wide range of top payment gateways that suit your business requirements. To explore our services click here.

data security

Is your data secure with Payment Gateway?

Did you ever imagine that payment gateways in your life would be so omnipresent? Possibly not. And yet, we are here. Today, each time you make a digital payment, you run into a payment gateway. When you pay Rs 100 for food or buy an iPhone worth a lakh from an e-commerce service, you connect with a payment gateway.

Without a doubt, payment gateways made online purchases very convenient. But when they pay online, many customers usually face some sort of anxiety. Even if we believe that the transaction will be safe, when we enter our card or bank details, there is always a doubt at the back of our minds. It’s after all our hard-earned money on the line.

Nevertheless, as digital payments are not going anywhere but up in terms of usage, let’s understand how secure your online transactions are and what exactly a portal of payment is doing with your data.

 

Encryption through PCI-DSS Compliance:

First things first, a payment gateway does not store the data as is. The best payment gateways are PCI-DSS compliant. The PCI Security Standards Council is a global organization that sets security guidelines on all online payment processes for the protection of cardholder data. PCI-DSS is a global online security standard. To you, this ensures that your electronic transactions are encrypted to ensure that there is no interception of data.

In simple words, payment gateway doesn’t store your sensitive information like name, card number, pin, password & CVV. It only uses it for completing the transaction.

Related Post: What is PCI-DSS Compliance?

 

https for High Security:

Data security begins the moment you land on the website. A payment gateway uses the highest SSL certificate authentication, which enables the data to be authenticated by TLS. It might sound a bit tricky, but in simple words, you just have to look for the website. A website with https:// is the secure website.

Today, most e-commerce companies work with secure payment gateways to make sure their customers ‘ data is not compromised. You can also test whether or not the website or payment gateway page is safe by searching for https:/ in the URL, but in addition to understanding how payment gateways provide protection, let’s look at something called tokenization.

 

Tokenization:

While making the payment you enter the 16-digit number. Payment gateway substitutes the 16-digit number with a single token. This token is a set of random characters to replace the 16-digit number of your card. It allows the authentication of payment without revealing the sensitive details. Cards are assigned randomly, making the actual card number from the token incredibly difficult to reverse-engineer.

Related Post: Reasons for Online Payment Failure.

 

 In conclusion, payment gateways and online transactions in today’s world are by and large safer. You can go ahead and digitally transact with proper peace of mind. Only make sure you keep your eyes wide open so you don’t slip into traps.

payment gateway for events

Payment Gateway for Events

Do you have an upcoming event? A platform for booking tickets online is something you are going to need. These days, event companies prefer selling their tickets online, while selling tickets online it is not just important to have a trusted payment gateway but also a payment gateway solution is important. 

Finding a payment gateway solution is a tricky part but we make it simple for you.

How to Choose a Payment Gateway for Events?

You need an event management software and online payment solution to sell your event tickets online. Before choosing a payment, gateway there are some things that you should consider,

  1. Have a website for your event so that the payment gateway can be integrated into your website.
  2. The payment gateway you choose should be trustworthy, it doesn’t matter if it is popular.

Merchant Account: Merchant account is where your payment goes into, before being transferred into your bank account. Some payment gateways require you to have your merchant account. 

Transaction Fees:

Check for the per transaction cost of the payment gateway. The transaction cost mostly ranges between 2.5%-4% per transaction. 

Safety and Security:

Make sure your payment gateway is PCI-DSS compliant and provides secure encrypted environment for transactions. Look for fraud detection and prevention mechanism, the payment gateway mostly has it as a built-in feature.

Related Posts: What is PCI-DSS?

Processing Time:

You would want to collect the payment for tickets about a week before the event, Check the transaction time your payment gateway takes, usually it is 3 days.

International Transaction Support:

Choose the payment gateway that supports international transactions, if you have an event in India, there will be people travelling from other countries for the event. Having an international transaction support will gain you international customers.

Payment Method:

Look for a payment gateway that provides multiple payment options. All customer will not choose to pay with debit/credit cart others might want to pay using UPI. Having single payment method might lose you a customer.

Transfer Limit:

Every payment gateway has different transaction limit and transaction fees as well. Your customers making the payment are the one who will be paying the transaction fees and not the receiver. The more affordable payment method will increase your chances of getting paid.

How Digital Payment Guru can help for Event?

Digital Payment Guru provides top payment gateways at best market rates. We provide payment gateway integration service of best payment gateways like PayU, PayPal, Instamojo, Atom and Paytm.

Benefits of Digital Payment Guru:

  • Payment Gateway Integration: Provide payment gateway integration into your existing system thus avoiding your hassle of integrating the payment gateway on your own or hiring a developer.
  • Best rates: The transaction rates of payment gateway ranges from 2.5-4% per transaction but we provide payment gateway at best transaction rates compared to market rates.
  • Website audit: You have an existing website and want the payment gateway integrated into it, we provide full website audit with payment gateway integration service.
  • Consultation: If you are confused with which payment gateway to choose from, we provide consultation by analyzing your business needs and suggest the best payment gateway for your business with the payment gateway integration service.

Still wondering which payment gateway to choose for your event?

Contact Us to receive full consultation in choosing the right payment gateway.




Select Payment Gateway:


PCI DSS

What is PCI DSS Compliance?

The Payment Card Industry Data Security Standard (PCI DSS) is a set of security standards designed to maintain a secure environment for all entities that accept, process, store or transfer credit card information. The PCI DSS is operated by the PCI SSC, an independent body produced by major brands of payment cards (Visa, MasterCard, American Express, Discover and JCB)

Compliance with PCI is required to secure and protect online transactions from identity theft. According to the PCI Compliance Security Standard Committee, any merchant that wishes to process, store or transfer credit card data is required to comply with PCI. The PCI DSS refers to any entity that receives, transmits or retains any cardholder data, regardless of the size or number of transactions.

In short, PCI DSS is a set of regulations created by major brands of payment cards including Visa, MasterCard, American Express, Discover, and JCB. This scheme allows organizations to meet general data security requirements that must be met by each merchant.

PCI DSS process

Following are the security requirements:

  1. Build and Maintain Secure Network: To protect cardholder data, install and maintain a firewall configuration. Do not use defaults provided by the vendor for system passwords and other security parameters.
  2. Protection of Card-Holder data: Protect stored cardholder data. Encrypt cardholder data transmission through open public networks
  3. Maintain a Vulnerability Management Program: Using or upgrade anti-virus software or system regularly Develop and maintain secure systems and applications
  4. Implement Strong Access Control Measures: Restrict access to cardholder information by business and know how to allocate a unique ID to each person with computer access.
  5. Regularly Monitor and Test Networks: Track all connections to network resources and cardholder information regularly.
  6. Maintain an Information Security Policy: Maintain a framework for the protection of information for all workers
  7. Risks that your organization runs by not having a PCI DSS compliance: Businesses that don’t accept any credit cards sometimes question why they need to follow a safety requirement such as the PCI DSS. In the Payment Card Industry (PCI) world, companies that do not process more than 20,000 credit card transactions per year are categorized as level 4 merchants. This level 4 has the lowest level of compliance requirements and therefore requires the lowest level of compliance effort. However, this tier of merchants is also the most vulnerable to crime and cyber-attacks, according to data from the Payment Card Industry. Seventy-one percent of hackers target small businesses and retailers with less than 100 employees, according to the PCI Security Standards Council (PCI, 2016). In addition to the threat of a data breach, agreements with an acquirer or payment processor can require that your company comply with PCI. This is valid for any company that even accepts a single payment credit card.

 Related Post: Everything you need to know about Payment Gateway

Benefits of PCI DSS: 

Security improvement:

A study conducted by Verizon found that companies that comply with PCI are more likely to resist substantially up to fifty percent of a cardholder data breach. This means that the 12-required PCI DSS is an effective collection of security checks to protect cardholder information.

 

Reduced risks of losing cardholder data:

Compliance with PCI DSS will make you feel confident that you have done all you need to do to protect cardholder data. Also, your customers feel safe, they believe that they provide their confidential data to a trusted company, that’s you.

 

Improved customer relationship:

According to a study conducted by Quirk’s Marketing Research Review, it reported that 69 percent of customers would be less likely to engage in business with an infringed entity. As a PCI DSS-compliant enterprise, you should be able to significantly reduce data breach. This means you’re going to have a better customer relationship. They will see you as a firm committed to protecting their information.

 

Increase in Profit:

Once your customers know that their card details are secure with you due to compliance with PCI, the word of mouth will only increase the number of your customers and ensure that all your loyal customer base will only keep growing. In short, there are more customers, more sales, more income.

 

Brand Image building:

With your company’s strong commitment to PCI enforcement, the brand’s identity would stand out in a very suitable way.

 

Sustain Your Business:

Each retailer has to comply with the norm even with one credit card transaction if it does not comply they will be at high risk. If you are not compliant with PCI DSS, you will be fined and you may also face charges for failing to protect cardholder data. You’re going to lose money and hurt your reputation. This may jeopardize your company. To maintain their presence in this market, being PCI compliant is a must for any company that stores, processes and transmits cardholder data.

 

About the above, we Digital Payment Guru are the payment gateway integrators providing payment gateway integration service for top payment gateways which are PCI DSS compliant. The merchants who use the payment gateway to accept their customers ‘ online payments are assured the security provided to the confidential card-related data of the customer.

freelancer

Payment Gateway for Freelancers

The freelancer business is growing in India, many youngsters are freelancing either part-time or fulltime. In this business there is no fix income scale, thus collecting payment on time from the client is important. A payment gateway will make it easier to collect payments online.

How to choose the best Payment Gateway for Freelancing?

Freelancers in India have the main aim in their mind and that is to get paid on time. A survey conducted by PayPal states that out of every 500 freelancers at least 1 freelancer doesn’t get paid on time.

Some freelancers have also highlighted that they have received payment 2-4 days after invoicing. Expert freelancers have taken measures to tackle this problem by providing offers on early payments and charging fine for late payment.

Following are some problems that are faced by freelancers:

  • Negotiating project prices
  • Payment Collection and payment modes
  • Invoicing

Here’s what you should consider before choosing a payment gateway for Freelancing:

  1. Transaction Fees: Check the per transaction charges for all the payment gateways, compare & analyze and make sure it doesn’t have long term implications.
  2. Security: To know how secure your payment gateway is, read the reviews online on quora or reviewing sites.
  3. Transaction Speed: Check for the total transaction time a payment gateway takes to process the payment. Ideally, it is for 3 days.
  4. International Transaction: If you choosing a payment gateway for freelancing, make sure the payment gateway supports international transactions as you can increase the scope of your business by later on expanding it globally.
  5. Payment Modes: Payment Gateway provides multiple payment options using which your client can send you payment with the desired payment method, thus providing convenient payment.
  6. Transfer Limit: Your client is the one who pays the payment processing fees and not you. So, check the payment gateway with affordable charges as the client will look for the payment mode with fewer charges.

How Digital Payment Guru can help Freelancers?

Digital Payment Guru provides payment gateway integration service of the top payment gateways like PayPal, PayU, Instamojo, Atom and Paytm. If you are confused which payment gateway to choose from, Digital Payment Guru helps you choose the best payment gateway by analyzing your business requirement.

By switching to Digital Payment Guru, you unload your task of choosing the best payment gateway to us.

How we can help?

Following are some of the features that can help you collect online payment:

  • Payment links: The most simple way to accept payments online is by creating a payment link. There is no rocket science in creating a payment link. You just have to click on create payment link in your payment gateway dashboard and set the amount for payment link, now you can share this payment link on multiple platforms like social media, mail, and messages and more.

Related Post: Everything you need to know about payment links.

  • Request bulk payments: Using the payment gateway dashboard you can send multiple payment requests to your client in one click and your client will receive a payment link by clicking on which they can make payment with multiple payment modes.
  • Faster Payout: As mentioned earlier, online payment requires a certain time to reflect on your bank account. Using Instant payouts you will receive payment from a client on time as well as the amount will be reflected in your bank account the same day.
  • Invoice Generator: Get the invoice for all the payments you receive from your clients. This can help you track and manage your payments in the future.

Payment Gateway for freelancers facilitated a clear communication between you and your client, Digital Payment Guru just acts as Payment Gateway provider who integrates a payment gateway into your system (website) and rest is on you, you have to use the dashboard to handle your payments. A payment gateway automates your payment collection process so that you can focus more on your business.

 

online payment without website

Accept Online Payment without Website.

Digital India initiative aims to bring digital empowerment to India. This transition can make India a knowledgeable economy. With the Digital India initiative, Small and Medium Enterprises have seen a higher growth rate over the last decade.

India currently has 48 million SME’s, yet there are a handful of small businesses having a website for their business despite the growth in technology. No matter how small your business is, having a website is very beneficial when it comes to modern-day marketing and exposure.

The need for Website & the cost

For Small and Medium enterprises, mentioning their service or products online on their website to reach more customers is more important than a payment gateway solution.

  1. Professionalism: Having a website creates a healthy impression on people and helps you to establish your brand as a professional service. Without a website, people will not be able to recognize your products or services because it cannot be found online.
  2. Increase Customer Reach: Number of people shopping online has grown over the years. From electronic devices to food and services, people prefer buying everything online because of the convenience and ease. As the website can be accessed from anywhere and anytime, make your business available 24/7. Since more customers are available online, your business reach will increase allowing your business to grow globally.
  3. Cost-Effective: Your website remains active throughout the time which means your website is marketing your products and services when you cannot directly.

On the other hand, for micro to small businesses managing and maintaining a website can burn holes in the pocket. Also, their business plan and financial budget will be affected before they start to run the business.

Also, with a website, there is a need for payment gateway integration into your website to start accepting payments from your customers online. 

We at Digital Payment Guru understand the problem and come up with the payment gateway solution at best rates. We aim to help micro-businesses to grow with having a website.

How Digital Payment Guru can help?

top payment gateways

We have a wide range of Payment Gateways using which you can start accepting online payments with a need of having a website. Below mentioned are some of the products provided by our payment gateway:

  1. Web Store: You can crate products like the subscription model, event tickets, electronic products and more with an integrated payment gateway eliminating the need to create an maintain your website. You can share your website link with your customers or on social media.
  2. Payment Links: Payment links are smart online payment solutions for businesses having no website. You can create a payment link easily and share the link through multiple platforms like social media, messages or emails and more. There are two types of payment links:
  • Pay: It allows the customer to enter the amount and personal details to make the payment. The customer can make payment with multiple payment modes and the amount will be credited into your account instantly.
  • Pay: It allows you to create a payment link with a fixed amount and share it with the customer on different platforms like social media, chat, emails and more. Customers can make payment with multiple payment modes and the amount will be credited into your account instantly.
  1. Bulk Payment Link:  This is the payment link which can be shared across the customer base wherein you have to select the customer base and the link will be shared to all the customer present in the customer base at once. It avoids the hassle of sending the payment link to individual customers. Once the link is shared the customers will be directed to the payment gateway page to complete the payment and the amount will be credited into your account instantly.

Digital Payment Guru eliminates the need of having a website and provides a cost-effective online payment solution for MSME intending to help them grow.

 

benefits of payment gateway

Payment Gateway features you can use to grow your business.

If you are running a business and think of growing it, payment gateway is something you should definitely think of. Payment Gateway Integration is very much beneficial for businesses now a days as it has certain features than can help you grow your business. In this blog lets discuss about these features and how it can benefit you.

  1. Recurring Payments: recurring paymentsThe most hectic task for any business is to collect repeated payments. Recurring Payments feature helps you manage repeated payments easily. You can ask your customers to subscripe to recurring payments. Once setup, you don’t need to send payment reminders to your customers, the amount will be deducted from customers account on fixed date every month and transfers to your account automatically.

Related Post: Everything you need to know about Recurring Payment.

  1. International Payments: international paymentsIf you plan to expand your business globally, Payment Gateway can help you collect payments from around the globe. Expanding business globally can help you increase your business reach and generate more revenue. Payment Gateway provides multi currency support as customers would want to come back if they can make payment in thier own currencies. 
  2. Same Day Settlements:same day payment Small Businesses rely on daily sales to manage their cash flow and plan out things accordingly. As merchant have to wait for the amount to be reflected into thier bank account from the merchant account it becomes difficult for them to manage the cash flow. Same day settlement feature helps you get the money into your bank account on the same day when the customer makes payment. Thus having a payment gateway can help you manage your cash flow and plan out things accordingly.
  3. Payouts: If you are running a business at times it can happen that you might get very much busy with work and forget to release the payments to different account and by the time you realise bank hours are over and all that you can do is wait for the next day to make the payouts. With Payouts feature you can not only send bulk payment to different accounts using various online payment options but also track the payment and download the transaction reports at same time. This can help you manage payments and grow your business.
  4. Update bank account yourself: If you ever wish to change the bank account, there is no need for you to worry about upload the documents again or calling the customer care, you can simply update it by loging into your payment gateway account and updating the bank details and you are good to go.
  5. Customer Service: customer serviceCustomer Service plays a vital role in online payment cycle. It assists your customer if at all they are stuck in between of payment process or have any queries related to payments. Customer service can also help you in customer retaintion.

Related Post: How to start Online Business.

With the Integration of Payment Gateway into your website you can automate your payment procedure and increase your business reach which can help you growing your business.

Digital Payment Guru provides payment gateway integration service of top payment gateways like PayPal, Paytm, PayU, Instamojo & Atom at best market rates. If you are confused about which payment gateway to choose from, we can help you choose the best payment gateway for your business by analyzing your business requirements.

 

recurring payment

Everything you need to know about Recurring Payments

If you are offering a product or a service for which you want to charge your customers on a repeated basis, recurring payments is something you should opt for. It is a convenient option that your customers do not have to remember to pay for your products or services. Using recurring payments allows you to sell your products and services automatically. Checkouts are optimized to make it easier to predict the cash flow.

What are Recurring Payments?

Recurring payments are the repeated payments, you are charged automatically for the products or services you are subscribed to and charged on a fixed interval. It can be for a specific period of time depending on the business model. The whole process is initiated by card authorization in the following steps:

  1. The recurring payment option is selected by the customer on your website.
  2. Now they need to accept terms and conditions for authorization.
  3. Once authorized they need to provide their card details and confirm the payment, now the customer will be charged on fixed intervals until they choose to cancel the subscription.

recurring payment

For Example, You have subscribed to a broadband connection on a monthly basis, you renew broadband service every month, instead of doing that you can choose recurring payments option on their website. Now the amount will be automatically deducted from your account every month and your subscription will be renewed automatically.

Related Post: Recurring Payment via UPI or Credit cards?

Advantages of Recurring Payments for Merchants:

  • Monitor Cash Flow: Merchant can monitor the average cash flow that is being credited into his account which can help him build a strategy for the future.
  • Fewer Missed Payment: As the payments from customers will be automated, the merchant does not have the hassle of sending payment reminders to his customers thus saving time and money.
  • Reduced Processing fees: As the recurring payments are done online, the extra cost required for a cheque payments will be avoided.
  • High Customer Retention: If the customer wants to stop the recurring payments they need to cancel the subscription which is most likely not going to happen.

 Related Post: What makes e-commerce payment secure?

Advantages of Recurring Payments for Customers:

  • Avoid Late Fees: Many businesses charge a penalty for late fees which can be avoided using recurring payments as the amount is automatically debited after a fixed interval without having to remember. They are most beneficial for those who travel a lot and do not have time for renewals.
  • User Convenience: Once the customer has opted for recurring payments, they do not need to log in again to make a payment, the payments will be done automatically after the fixed interval for the products or services.
  • Manageable Spending: If a customer wants to buy an expensive product and he doesn’t have enough balance in his bank account, he can split the amount into multiple billing cycles with recurring payments.
  • Quick Payments: Use of a cheque payment is time-consuming as it takes some days for the amount to reflect into merchant’s account at the same time you have to stand in the queue for making a cheque payment. Whereas recurring payments are online payments and the amount is reflected immediately into the merchant account at the same time automation is what makes recurring the more preferable option than a cheque payment.
  • Environmental Saving: Recurring payments are digital payments and are an alternative for paper-based payments like a cheque. Recurring payments have no paper billing, everything is digital in recurring payments thus saving the environment.

 

For a recurring payment, the subscription model works the best for large merchants with multiple products. Recurring payments are game-changers, you need to rethink as to what works the best for your customers.

Digital Payment Guru provides payment gateway integration service of top payment gateways like PayPal, Paytm, PayU, Instamojo & Atom at best market rates. If you are confused about which payment gateway to choose from, we can help you choose the best payment gateway for your business by analyzing your business requirements.

 

 

evolution of payment system

Payment System- Then & Now.

Money is simply a medium of exchange as well as a store of value. when it comes to know how the payment system changed its face from past to present I would like to share some important points which need to be noticed.

BARTER SYSTEM

In the beginning, people bartered. Bartering is the exchange of a good or service for another good or service. For example, any milkman wants grains he can exchange his milk with a farmer for grain. However, what if you couldn’t agree what something was worth in exchange or you didn’t want what the other person had? Humans developed the concept of commodity money as a solution to their problem.  The commodity is a particular thing used by almost everyone. Ancient time items such as grains, tea, tobacco, cattle, and seeds were commodities and therefore were once used as money. However, using commodities as money had other problems. Carrying things in day to day manner was hard and commodities were difficult to store or were perishable.

Related Post: What is Online Payment Processing?

DISCOVERY OF COINS

Cowrie shells were used as money in the Pacific in1200 B.C. In China and some parts of Africa but other countries, animal skins were valuable things. China started to use metal in their money in1000 B.C. They made metallic cowries using bronze and copper. Coins used mostly in 500 B.C. in Lydian’s, coins were made using a mixture of gold and silver. & at the back, it stamped, and with precious metals as core material, the coin had significant value.

Evolution of payment system

CHINA DISCOVERS PAPER MONEY

Paper money started to appear in China near about 806 A.D because of shortages in copper. During the 1600s, banknotes started in England. Money was exchanged with gold. Gold became the importance of value in England In the year of 1816. In 1661 Swedish Stockholm Bank was the first bank in Europe to issued printed money.

EUROPEANS & BANKNOTES

Till 16th century Europeans were using coins, helped along by acquisitions of precious metals from colonies to keep minting more and more cash. Eventually, the banks started using bank notes for depositors and borrowers to carry around instead of coins. These notes could be exchanged in a bank at any time to change their face values in silver or gold coins. Paper money was mostly used to buy goods and operated as the main currency nowadays but it was issued by banks and private institutions, not the government is now responsible for issuing currency in maximum countries.

European governments issued the first paper currency by colonial governments in North America. Europe and the colonies carried Shipments business so long, the colonists often ran out of cash as operations expanded., the colonial governments used IOU’s that traded as a currency except for the barter system The first introduction of that was in Canada, then a French colony. Soldiers have issued playing cards denominated and signed by the governor to use as cash instead of coins from France near about 1685.

Related Post: How to start an Online Business?

THE WORLD DECIDES TO GO CASHLESS

In 1933 U.S. The gold standard and completely stopped as a link between the dollar and gold in 1971, now USD value is not linked to any specific asset. In other words, the U.S. dollar can’t be considered real money. From then, paper money used as a standard form of money, and in the 1960s, the first version of credit cards began to emerge. Developing nations are still learning in credit card usage.  It remains prevalent today and many countries especially Developed nations, on the other hand, are moving towards digital wallets and other digital payment platforms in their quest for a cashless that’s why coins or notes are convertible into precious metal, money of these forms is the check that, for simplicity of use and security offered, is being adopted by an increasing most of the people in their daily  activities. With the support of this document which one can orders payment of a certain amount to its bearer or a person mentioned in it, aims mainly at transactions with bank deposits. One of these forms is the Cheque that, for simple use and security offered, is being adopted by a large number of people in their daily lives. Money became more dematerialized and assumed abstract forms.

INTERNET & MONEY

In the second part of the twentieth century, computer technology allowed money to be represented digitally. In the United States, all money transferred between its central bank and commercial banks was electronically near about 1990. In the year 2000, most money existed as Digital currency in bank databases. In 2012, by several transactions, 20 to 58percent of transactions were electronic dependent on country. Non-national digital currencies were developed in the early

PAYMENT GATEWAY

payment gateway

In the 21st century to two new forms of currency came into use. Mobile payments and virtual currency. Mobile pay is money rendered for a product or service through a portable electronic device such as a cell phone, smartphone or tablet. Now a day’s Mobile payment technology is used to send money to friends or family members. A new technology of online payment arrives.  It enables a merchant to collect money from the customer. It verifies the information provided by the user and the payment method and then authorizes the transaction. Payment Gateway Integration manages your market place, automate money transfer, collect frequent payments all from a single platform. It Accepts all payment method-Credit card, Debit card, Net Banking, UPI and more. We offer the best payment gateway tools PayPal, Paytm, Instamojo, Atom payment solutions, PayU. Payment Getaway Manage your market place, automate money transfer, collect frequent payments all from a single platform. It Accepts all payment method-Credit card, Debit card, Net Banking, UPI and more. We can help you choose the best payment gateway for your business by analyzing your business requirements.

With the evolution of payment, the security measures also needs to evolve. Today, companies have adapted several security measures to provide secure and better payment experience to their customers to avoid risk of online fraud. Digital Payment Guru is one of them who provide top payment gateways that are PCI-DSS compliant and at best market rate.